ITscope Blog - News and trends

Boost your sales with promotional products in your B2B shop!

Written by Sylvia Schreiber | 23.5.2023

Discover the latest feature that takes your B2B shop to a new level: Promotional Products! From now on, you can define special offers for your customers with the ITscope Sales solution and present them as a separate menu item in your B2B online shop. These targeted promotions enable you to increase your sales and address your customers even better.

Define promotional products in the B2B shop now

How does it work? You define a "strike price" that shows your customers the savings of the promotional product. In addition, you define a specific promotional period during which the product is highlighted as an offer. As soon as this period expires, the product is automatically no longer advertised as a promotional product. You even have the option to add a short marketing text to describe the advertised product or the associated campaign.

Enable feature and get started

Since the feature is still in beta status, as a B2B shop operator you activate the feature in the B2B shop management Test lab. Then select the products in the customer group from your customers' assortment via the search field and "Add promotional products".

 

Your customers become aware of the promotional products by using the "Promotions" tab in your B2B shop. There they will find the products for the defined period and will no longer miss any attractive offers.

You still have questions about the new feature or would like to give feedback? Simply contact us directly. Until then, we wish you much success with your new offers!